Non-profit continuing care retirement communities (CCRCs) have provided seniors with integrated care for more than 100 years. They deliver the quality, safe living environment that seniors want and need, and they also provide non-profit sponsors with a financially viable business model.

Through the decades, CCRCs have evolved to match changing senior needs, preferences, wants and concerns. As the pace of change accelerates, it’s important that providers keep pace with these changes.

Greystone will address the shifting senior living landscape in a series of white papers titled “The CCRC Evolution.” This collaboration with LeadingAge will address key factors impacting CCRCs and senior living more broadly, including:

  • The lack of quality supply to meet growing demand
  • Attractive pricing strategy options
  • The potential of forward-thinking continuing care providers to serve a new wave of seniors

While the opportunities are evident, continuing care providers face challenges with increased competition, evolving governance, succession planning and access to capital. This white paper series will describe how proactive providers are overcoming these challenges on their way to seizing opportunity.

“The CCRC Evolution: Why Continuing Care?” is the first in this series of white papers. As the series regularly addresses where we stand and where the industry is going, emphasis will be placed on innovative organizations and communities, as well as the best practices leading them to success.

Look for the release of “The CCRC Evolution: Why Continuing Care?” in early 2016. Sign up to receive a copy of this white paper by using the form below.

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