Post Tagged with: "marketing"

See What’s Happening at Sales Adventure 2016

Sales Adventure is Greystone’s annual meeting and conference for community marketers from around the country. Each year’s Sales Adventure includes education sessions given by leading senior living professionals, small breakout groups and workshop-style time, networking opportunities and social events. Sales Adventure 2016, which starts this week, will be no different. […]

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Marketing Strategies and Tactics: What Worked in 2015?

Greystone’s marketing team is working in markets around the country, supporting sponsors as they build relationships with prospective residents and strive to reach or maintain stabilized occupancy. In 2015, Greystone helped these sponsors make significant gains in filling independent living units, as well as other levels of care. Here’s a […]

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A Moment of Realization: Adult Children and the Holidays

The holidays are a time when families gather. That means adult children may be seeing their parents for the first time in months. This visit could serve as the moment when an adult child realizes his or her parents need assistance with day-to-day living. The discovery that parents are surviving […]

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Greystone Hosts Sales School, Development Conference

Greystone hosted two important events at its Dallas-area offices this October — Sales School and the Annual Development Conference. These events are part of an ongoing effort to gather senior living professionals from different disciplines and different areas around the country to spend time sharing ideas and talking about how […]

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Greystone Featured on Upcoming Industry Panels

Join Greystone at the following industry conferences, where you can see our team speak on trends in growth, marketing, service, resident needs and more. LeadingAge Illinois Leveraging Data, CRM and Marketing Automation to Drive Higher Occupancy April 29, 3:30 – 4:30 p.m. Learn how to implement a customer relationship strategy […]

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Recap: Sales School 2014

Class was in session earlier this fall as Greystone hosted our annual Sales School for professionals new to the senior living industry. The seminar provided advice and techniques to grow occupancy at every level of care by focusing on sales and database training, resident needs, and an introduction to the Greystone team and […]

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Top 10 marketing ideas for senior living communities

GlynnDevins stopped by Sales School to share its tried-and-true list of effective marketing techniques in the digital age. Susan Bogan, EVP Client Relations, and Lisa Zieren, Senior Account Supervisor, gave the audience plenty to think about as they asked if their communities were actively using each method. Onto the Top […]

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Where to see Greystone at LeadingAge

Greystone will be well accounted for at LeadingAge Nashville starting Oct. 19. Our team is presenting on several panels as well as at Ignite. Sunday, Oct. 19 Strategies to Attract, Hire and Retain Top Talent at 3:45 p.m. Tim Mallad, first vice president of management services, will discuss the merits of […]

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