Events

Greystone featured on upcoming industry panels

Join Greystone at the following industry conferences, where you can see our team speak on trends in growth, marketing, service, resident needs and more.

LeadingAge Illinois

Leveraging Data, CRM and Marketing Automation to Drive Higher Occupancy
April 29, 3:30 – 4:30 p.m.
Learn how to implement a customer relationship strategy that engages your customers throughout the sales cycle, and how to be smarter about analyzing leads to drive efficiency. Hosted by Tricia Mackin, Greystone vice president of marketing services, and GlynnDevins.

Room for Growth: Trends in Developing and Designing Senior Communities
April 30, 8:45 – 10:15 a.m.
Discuss the latest trends in developing a senior living community, explore the newest financing options, and understand the role site planning and design play in the overall customer experience. Hosted by Mark Shegon, Greystone corporate vice president of development services, and Hitchcock Design Group.

New Campus Development and Significant Expansions
May 1, 7:30 – 8:30 a.m.
Hear about successful projects from around the country and examine innovative marketing, planning, design and service strategies that can maximize resident satisfaction and optimize your financial performance. Hosted by Brad Straub, Greystone senior vice president of planning and finance, Ziegler and Sawgrass Partners.

LeadingAge California

Finance and Development: Staying Relevant in the Ever-Changing Marketplace
May 4, 9 a.m. – 1 p.m.
Learn from innovative case studies from the west coast and around the country, and gain insight into the capital markets for new development, expansion and repositioning. Hosted by Brad Straub, Stuart Jackson, Greystone senior vice president of planning and finance, and Ziegler.

LeadingAge Texas

Reaching the Pinnacle: A New Standard for Service Excellence
May 18, 10:30 a.m. – Noon
Discover the positive impact you can make with Pinnacle, the new service standard from Greystone that redefines how communities approach hospitality. Hosted by Rick Cumberland, Greystone senior vice president of operations management services, Tim Mallad, Greystone first vice president of operations management services, and The Buckingham.

I’ll Stay Awhile: How Resident Longevity Impacts your Business Model
May 18, 2 – 3:30 p.m.
Take an in-depth look at how resident longevity has impacted the business models of four communities and the lessons they’ve learned along the way. Hosted by Tim Mallad, Steve Ailey, Greystone corporate vice president of financial management services, Sharon Hutson, Greystone vice president of marketing services, and Edgemere.

LeadingAge New York

Reaching the Pinnacle: A New Standard for Service Excellence
May 20, 2 – 4 p.m.
See description above. Hosted by Rick Cumberland, Tim Mallad and The Woodlands at Furman.

 
Greystone  |  225 East John Carpenter Freeway, Suite 700  |  Irving, Texas 75062  |  Phone: 972.402.3700  |  Fax: 972.402.3727