Archive for May, 2013

SEVEN QUESTIONS WITH MASTERPIECE LIVING’S DR. DAVID GOBBLE

Masterpiece Living’s Dr. David Gobble took time during last month’s Greystone Management Symposium to share about healthy aging, new discoveries and the future of active senior living. Greystone has partnered with and utilized Masterpiece Living as part of its management services at a number of continuing care retirement communities. Current […]

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Expert on Senior Marketing Speaks at Sales Adventure

David Weigelt, co-founder of Immersion Active, spoke to attendees at the 2013 Greystone Sales Adventure, held last month in Dallas, Texas. Immersion Active is a digital marketing agency that focuses specifically on consumers 50 and older. We’ve pulled out five abridged excerpts from David’s hour-long presentation and shared them below. […]

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Worker Appreciation at The Terraces at Bonita Springs

On April 24, SantaFe Senior Living held a Worker Appreciation Lunch at The Terraces at Bonita Springs, an in-development continuing care retirement community in Bonita Springs, Fla. SantaFe Senior Living President Troy Hart, The Terraces Executive Director Ross Dickmann and Lend Lease Project Executive Jeff Robertson all spoke to the […]

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SALES ADVENTURE SUCCESS: MORE THAN 130 PARTICIPATE

Marketing teams representing more than 30 continuing care retirement communities gathered last month for the 32nd Annual Greystone Sales Adventure, held in Dallas, Texas. Sales Adventure includes general sessions, breakout meetings and an awards dinner and celebration. This year’s sessions addressed online engagement, refreshing presentations, health services marketing, best practices, […]

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Late Summer Phase III Completion at Edgewood Summit

Edgewood Summit remains on track for an August completion to its new health center. This Phase III development will add 18 memory support units and 20 skilled nursing beds to the senior living community, located in Charleston, W.Va. The addition is now weatherproofed, and crews are installing interior drywall. Edgewood […]

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GREYSTONE INSIGHTS: THE SEARCH FOR SENIOR LIVING LAND

The tract is perfectly sized and undeveloped, inside the city limits and adjacent to a beautiful neighborhood. The market is ripe with age- and income-qualified senior households. The configuration allows for short walking distances for residents, and the parcel can easily accommodate multiple future phases. The competition is older and […]

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Phase V: Growth Continues at Redstone Village

Just months after opening its fourth phase, progress continues on Phase V at Redstone Village, a continuing care retirement community in Huntsville, Ala. Redstone is improving its senior living options with an expansion of its skilled nursing community and the renovation of its skilled nursing dining room. This expansion should […]

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Work Continues on Redevelopment at Los Altos

New photos show progress at The Terraces at Los Altos, a continuing care retirement community (CCRC) sponsored by American Baptist Homes of the West. The Terraces provides quality senior living on its 6.3-acre campus in Los Altos, Calif. Once the $71 million redevelopment project is complete, the community will include […]

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